ooligo

Delighted

voice-of-customer nps · csat · survey
Customer Success

What it is

Delighted is gone. Qualtrics shut the product down on June 30, 2026. Checked 2026-08-31, both delighted.com and delighted.com/pricing return a 301 to qualtrics.com/delighted, a one-paragraph notice that reads in full: “Thank you for your interest in Delighted. It’s no longer available, but Qualtrics offers the same fast and easy feedback collection plus AI capabilities to help you take action and create customers for life.” The help-center article that hosted Delighted’s own sunset FAQ now returns a 404. There is no login, no trial, no read-only archive. This page stays at its original URL to record what Delighted was and to route the people still searching for it.

Delighted was a single-question survey tool for NPS, CSAT, and CES, acquired by Qualtrics in 2018. It did one thing: fire a low-friction survey over email, web embed, shareable link, or SMS, and route the response into your stack. For about a decade it was the set-it-up-in-an-afternoon pick in voice-of-customer — SurveyMonkey-grade simplicity against heavyweight platforms like Qualtrics itself or Medallia.

The wind-down ran on a published schedule. New annual contracts stopped July 1, 2025. Monthly subscriptions ended May 31, 2026. All customer access terminated June 30, 2026, and Qualtrics stated that customer data would be deleted after that date, with no extensions and no post-shutdown archive. Teams that did not export before the cutoff no longer hold their NPS and CSAT history.

Why it showed up in Customer Success stacks

  • Live in an afternoon. Email, web embed, shareable link, SMS — no implementation project, no CSM-of-record to configure it, no data model to design.
  • Clean metric routing. Scores flowed into Slack, Salesforce, and HubSpot, or out through the API and Zapier into a warehouse or a health score in Gainsight or Vitally.
  • No AI, by construction. It was a 2014-era survey engine with no theme extraction, no sentiment layer, and no agent access. You piped verbatims elsewhere to read them. That gap is a large part of why Qualtrics retired the product instead of rebuilding it.

Pricing (historical)

Delighted published its tiers by monthly response volume: Free (25 responses, 1 user), Starter $19/mo (50 responses, 2 users), Growth $39/mo (100 responses), Advanced $149/mo (250 responses), and Premium $249/mo (500 responses, plus the Salesforce, HubSpot, and Segment integrations).

Those numbers are why the shutdown lands hard. A working relationship-NPS program started at $19–39/mo, and nothing in the 2026 market replaces that price with the same setup time. Every replacement below opens at $49–119/mo, and the vendor-recommended path opens roughly two orders of magnitude above it.

Best for

Nobody, as a purchase — the product cannot be bought or accessed. Two readers are still served by this page.

The first is a former customer who missed the export window. That history is not recoverable from the vendor, so rebuild what you can from where the data landed downstream: Salesforce or HubSpot records, the Slack alert archive, the warehouse table your Zapier flow wrote to. Treat the replacement tool’s launch date as a new baseline and label it as one in the QBR deck, rather than splicing two incompatible series into a single trend line.

The second is anyone who searched “Delighted pricing” in a buying cycle and needs the shortest correct answer plus a route to a live tool. That routing is the rest of this page.

Versus the alternatives

  • AskNicely — quote-only, no self-serve tier. Pick it when the job is acting on detractors rather than reporting a score: responses route to the account or branch owner with a coaching prompt attached. It is oversized if all you need is the number on a dashboard.
  • Customer Thermometer — the closest match to Delighted’s shape and price. Published tiers run Jumper $49/mo (200 responses), Flyer $99 (500), Mach 1 $159 (1,000), Mach 2 $259 (5,000), Mach 3 $400 (10,000), Mach 4 $700 (20,000), with unlimited seats on every tier, unused responses rolling over to a cap of double the monthly allowance, and month-to-month billing. Pick it for one metric at low volume with no procurement cycle.
  • Simplesat — Standard $119/mo ($109 on annual, 5 users, 1,000 responses), Pro $249 ($229, 15 users, 3,000 responses, automatic topic detection), Elite $499 ($459, 30 users, 7,000 responses). NPS, CSAT, and CES with unlimited surveys and support agents. Pick it when the survey fires on ticket closure and the support desk owns the program.
  • Retently — published plans start at $99/mo (2,500 surveys, 3 seats) and $299/mo (20,000 surveys, 10 seats), with 10% off annual; B2B tiers sit behind a toggle that publishes no figure. The reason to pay more than Customer Thermometer: the higher tier ships an MCP server, so Claude or ChatGPT can query your NPS data directly. That is the capability Delighted never had.
  • Qualtrics — the vendor’s own path, and the one to interrogate hardest. Its whole line is quote-only, sold as CX Foundational, Frontline Digital, Frontline Care, and Frontline Locations, priced on interactions, with no free tier and no self-serve plan (qualtrics.com/pricing, checked 2026-08-31). Vendr’s verified-contract data puts the median Qualtrics deal near $30K/year across 317 purchases, in a range of roughly $6,880 to $139,920. Pick it when you are buying an experience-management program with an owner and a budget line, not because the sunset notice points there.
  • The survey module in the CS platform you already ownChurnZero, Vitally, Gainsight, and Totango each collect NPS or CSAT natively. Check yours before buying anything: a standalone survey tool that only feeds a health score you already compute is a line item with no job.
  • Enterpret or Dovetail — pick these when the real gap was never collection. If nobody was reading Delighted’s open-text responses, replacing the collector fixes nothing; buy the analysis layer instead.

Watch-outs

  • The recommended path is the expensive one. Qualtrics routes former Delighted users to its own platform, where the median contract is 10–50× Delighted’s $249/mo Premium tier. Guard: price the replacement against your real numbers — responses per month and seats — before taking the sales meeting. If you sat on Delighted’s $19–149 tiers, you are a Customer Thermometer or Simplesat buyer.
  • Your integrations died with the product. Any Zapier flow, Salesforce field mapping, or Slack alert reading Delighted’s API is now dead code that fails quietly. Guard: search your automation inventory for Delighted webhooks and API keys and remove them. A silently broken feedback pipe reads as “NPS is flat” for a full quarter before anyone checks.
  • The score series breaks at the migration. A new tool changes question wording, delivery channel, and send timing, and NPS moves on all three. Guard: run Delighted’s exact question text in the replacement for the first two cycles, and annotate the migration date on every chart instead of drawing one continuous line across it.
  • This category consolidates, and the cheap end gets cut first. Delighted was acquired in 2018 and killed in 2026 for being too small to keep. Guard: stay month-to-month on any sub-$300/mo survey tool, and confirm a working CSV and API export path in the trial — before you load eight years of history into the next one.